This project depicts the exquisite suffering of a young man who dwells among thousands of empty parallel universes and fatally- elegant reincarnations, all in a search of true love… The following campaign features: clones and reflections, rape scene by robots, technology beheads society, polarity of luxurious vulgarity, a loveless, maniac fashion dictator, an endless torment in a vampiric state of alienating, quantum serenity. A briefly- autobiographical, partially fictional, sweetly- delusional, painfully- enigmatic, agonizingly-modern story of Simon Ershov.
All of the fictional and real downfalls, some of my victories, moments of violent joy and transparent tears, soft as velvet. Nothing is more modern than the greatest and most fulfilling of all the human emotions at its fundamental glory, the modern sadness. it suffocates, sweetly, as as a silk scarf around my neck. This haunting, orgasmic asphyxia — gives birth to many treasures hidden beneath the well or a human psyche, diamond-like, crystal clear tears, the scream of opulent alienation.
First, comes the stage of an euphoric completion, that blooms into a voluptuous bouquet of ruthless destruction. My material, conventional perception of opulence — is obsolete, buried, brutalised, dead, forgiven, I have let it sink and go. Youth as as I have mentioned for multiple times — has mutated into an international, nomadic curse. The only priceless thing out there, is time. It runs through my veins, it melts in my hands like butter, it runs away like fine red wine in a glass, it’s calm cold and distant as a star, that’s hanging somewhere far away, seemingly — inaccessible, yet it stands out at brutally — aesthetically — annihilating and bitterly — bright symbol of absolute ecstatic, visual poetry.
Time is naturally-destructive, absolutely dangerous, completely inaccessible, luxurious, horrible, irresistible, irrelevantly-beautiful, harshly-comforting, disgusting, ultimately — hurtful, bitterly-sweet, compulsorily-tragic, atrociously-sexy and unforgiving. We all live in a truly melancholic age, I proudly represent the most wonderful of all the lost, disenchanted generations- the generation of new, self destructive beauty.